Online Marketing
What to consider when migrating a website
Last updated on January 14, 2023, 10:52 PM5 quick tips on what to consider when migrating your website If you’re thinking of migrating your website, there are some important factors you should consider to make sure the process goes smoothly and your website continues to work well after the migrat...
Read more
Web Summit - Tips - Tricks - Guide
My Tips, Tricks for the Web Summit Conference in Lisboa. A guide for one of the biggest Tech & Web Conferences worldwide
Read more
Wordpress Hosting and Webspace
Last updated on November 1, 2021, 12:16 AMSince WordPress has been the most used CMS (Content Management System) for quite some time now, the number of specialized web space providers is increasing daily. From this multitude it is difficult to separate the wheat from the chaff and to find inexpen...
Read more
Google Analytics Alerts - message whether website is down
A quick guide to creating Google Analytics Alerts 🙌 . Website downtime, traffic drops and 404 increases as an email alert.
Read more
Bots, false clicks and online marketing fraud
Bots, false clicks and scams in online marketing briefly explained 😳. And my ideas to exclude these fake views and clicks in your campaigns ✅
Read more
Instagram Stories and the best Apps with templates
Best Instagram Story apps with templates: Unfold, Canva, InShot, CutStory, and Design Kit — plus practical tips for better visual storytelling.
Read more
Digitalization for SMEs and the self-employed from a marketing perspective
What digitalization options are there for EPUs and SMEs and what is the quickest way to update your marketing for marketing automation ✅
Read more
Track Drift Chat with Google Tag Manager
A tutorial on event tracking of the popular Drift Chat using Google Tag Manager. This makes conversion tracking from Drift in Google Analytics possible ✅
Read more
The UBER Growth Hack with excuses
Excuse me as a growth hack 🤗? Yes, it does happen, and much more often than you think. Beautifully explained at UBER. But also easy to implement for others ✅
Read more
The Growth Hacking DIY Guide
Last updated on April 18, 2023, 7:52 PMGrowth Hacking as a do it yourself guide with many tips and tricks Since I’ve been working on the topic of growth hacking for a while now and support companies in setting up a setup for it, I thought it was about time to write a guide for… Continue reading T...
Read more
Targeting options in online marketing
How can I address my target group efficiently on the web and what targeting options are there in online marketing? 😳 These and more questions are answered here. And which method and which channel makes sense where exactly ✅
Read more
Measure scroll depth with Google Tag Manager
Measuring scroll depth with Google Tag Manager. Here you will get short instructions on how you can integrate a scroll depth measurement on your website using GTM ✅ Activate variables, define triggers and link them to the Google Analytics tag and you're done.
Read more