Knowledge
AI Traffic in GA4 - quick & easy
Make AI traffic visible in GA4 – quickly capture visitors from ChatGPT, Perplexity & Co. AI-based tools such as ChatGPT, Perplexity, Gemini or Copilot change search behavior. Many websites already receive visits via these “AI Discovery” channels, see them in Google Analytics 4 (GA4)...
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Your own graphics agency with ChatGPT5: This is how you build a CustomGPT in your brand's CI/CD
Find out how you can set up your own internal graphics agency with ChatGPT5 & image generation – CI-compliant, efficient and perfect for start-ups.
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ChatGPT and personalization: How to set the perfect setting and benefit from it
Why personalization is becoming increasingly important at ChatGPT Artificial intelligence is no longer just a practical tool, but a daily companion in work and private life. ChatGPT in particular has gained popularity in recent months. But as versatile as the tool is – most...
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ChatGPT-5 at a glance: What's new and which prompts work better now
ChatGPT-5 at a glance: What's new, how it differs from ChatGPT-4 and which prompts work better now
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AI video generators in 2026: the practical comparison for product launches and social ads
A practical 2026 comparison of AI video generators for product launches, social ads, teasers and demo clips, with workflow tips and tool selection criteria.
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Image creation with ChatGPT: Danger for advertising agencies or opportunity for innovation?
Last updated on October 2, 2025, 2:06 PMDo you know that feeling when you suddenly feel like your entire business model could be at risk? That's what many advertising agencies are feeling right now since ChatGPT-4o came around the corner with image generation. In this article I'll show you: What can
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The best AI Image Generator Tools
What are the best AI Image Generator Tool out there. A quick overview and comparision of Midjourney, Stable Diffusion and DALL-E
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Funnels in Digital Marketing
For many years, the concept of funnels has been discussed in marketing, and particularly in digital marketing. But what exactly are these funnels? And how do you set up a funnel, and what is the purpose of all this? In the following paragraphs, I will try to clarify the funnel topic and provide s...
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Best of ChatGPT Tips for Marketing
Last updated on April 3, 2023, 10:47 AM The Prompt Libraries and useful ChatGPT prompts for free, competitor analysis with Excel, Google Sheets integration, browser extensions, SEO, LinkedIn, PPC and more practical use cases.
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Best of ChatGPT Tips for Marketing
Last updated on April 3, 2023, 10:47 AM The Prompt Libraries and useful ChatGPT Prompts for free ChatGPT for competitor analysis plus Excel preparation Implement ChatGPT in Google Sheets Browser Extensions using ChatGPT ChatGPT for SEO LinkedIn Posts by ChatGPT ChatGPT for Google Ads – PPC E-Comm...
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The best AI marketing tools in 2026: Which workflows are actually useful for small teams?
Which AI marketing tools are actually worth using in 2026? This updated guide shows practical stacks for content, AI visibility, ads, and automation instead of another endless tool roundup.
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What to consider when migrating a website
Last updated on January 14, 2023, 10:52 PM5 quick tips on what to consider when migrating your website If you’re thinking of migrating your website, there are some important factors you should consider to make sure the process goes smoothly and your website continues to work well after the migrat...
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