https://freshestweb.com/en/tags/snapchat/ Recent content in Snapchat on freshestweb Hugo en Sat, 14 Jun 2025 19:14:50 +0000 https://freshestweb.com/en/blog/snapchat-specs-how-the-new-smart-glasses-will-change-your-marketing/ Sat, 14 Jun 2025 19:13:02 +0000 https://freshestweb.com/en/blog/snapchat-specs-how-the-new-smart-glasses-will-change-your-marketing/ <p>Do you know that feeling when you have a cool scene in front of you but your smartphone is in the way? With Snapchat&rsquo;s new smart glasses, the <strong>Specs</strong>, that could soon be history.</p> <p>In this article I&rsquo;ll show you how to use the specs for content creation, AR marketing and user loyalty - practical, efficient and future-proof.</p> <h2 id="table-of-contents">Table of Contents</h2> <ul> <li>Overview: What are the specs?</li> <li>Tech insights: Hardware, AI, AR</li> <li>Application scenarios in marketing</li> <li>Comparison with Meta &amp; Co</li> <li>Conclusion and outlook</li> </ul> <hr> <h2 id="what-are-the-specs">What are the specs?</h2> <p>Snap Inc. will launch its first full-fledged AR smart glass in 2026 - under the name <strong>Specs</strong> :contentReference[oaicite:1]{index=1}.</p> https://freshestweb.com/en/blog/snapchat-allows-links-social-media-news/ Fri, 07 Jul 2017 13:06:42 +0000 https://freshestweb.com/en/blog/snapchat-allows-links-social-media-news/ <p>Last updated on March 13, 2018, 8:53 AM</p> <h1 id="snapchat-now-also-allows-the-integration-of-links-in-stories">Snapchat now also allows the integration of links in stories</h1> <p>The brand new function with which Snapchat now (finally) allows the integration of links was only recently released. The advertisers and probably all influencers are probably happy because they can now use their reach better (aka sell it).</p> <p>This function has been available on Instagram for a long time, but only for verified accounts. On Snapchat, the link feature was activated for all users at the same time.</p> https://freshestweb.com/en/blog/castlecamp-tourism-barcamp-kaprun-2016-review/ Tue, 13 Sep 2016 10:59:07 +0000 https://freshestweb.com/en/blog/castlecamp-tourism-barcamp-kaprun-2016-review/ <p>Last updated on January 13, 2017, 11:17 PM</p> <p>The <a href="https://www.castlecamp.at/">Castlecamp Barcamp on the topic of tourism</a> 2016 in Kaprun is over and everyone has become a little smarter again :)</p> <p>The big themes of Castlecamp were generally:</p> <ul> <li>Influencer marketing</li> <li>the importance of moving images (video) in tourism / gimbals / drone videos / Facebook LIVE <ul> <li>VINE and snack content – short, high-quality, yet appealing content for Facebook and co.</li> </ul> </li> <li>Content curation is becoming increasingly important</li> <li>Gaming and gamification in tourism *Snapchat</li> <li>Data protection and what data can I use from the guest and how to provide them with additional information</li> </ul> <p><img src="https://freshestweb.com/images/uploads/2016/09/barcamp-kaprun-castlecamp-2016-freshestweb-session-planning-IMG_7471-225x300.jpg" alt="barcamp kaprun castlecamp 2016 freshestweb session planning img_7471"></p> https://freshestweb.com/en/blog/social-media-success-guide-by-walzerkoenig-music-blog/ Sun, 13 Mar 2016 09:43:56 +0000 https://freshestweb.com/en/blog/social-media-success-guide-by-walzerkoenig-music-blog/ <p>Last updated on April 22, 2016, 7:14 PM</p> <p>A few days ago this wonderful blog post (shared via Facebook) made its way onto my feed. Since I really appreciate the Waltz Kings and they always have some good advice, I thought why write it myself when they already work everything out so beautifully in their social media guide.</p> <p><img src="https://images.newscred.com/88426ea82cf7a4415ee90110b2310db1" alt=""></p> <p>Basically, almost everything in this social media guide, part 1 for Facebook, can be applied to companies of all kinds, even if it is a guide for musicians/bands. It&rsquo;s about reach, relevance, frequency, tools, do&rsquo;s &amp; don&rsquo;ts.</p> https://freshestweb.com/en/blog/social-media-success-guide-walzerkonig-musik-blog/ Sun, 13 Mar 2016 09:43:56 +0000 https://freshestweb.com/en/blog/social-media-success-guide-walzerkonig-musik-blog/ <p>Last updated on April 22, 2016, 7:14 PM</p> <p>A few days ago this wonderful blog post (shared via Facebook) made its way onto my feed. Since I really appreciate the Waltz Kings and they always have some good advice, I thought why write it myself when they already work everything out so beautifully in their social media guide.</p> <p><img src="https://images.newscred.com/88426ea82cf7a4415ee90110b2310db1" alt=""></p> <p>Basically, almost everything in this social media guide, part 1 for Facebook, can be applied to companies of all kinds, even if it is a guide for musicians/bands. It&rsquo;s about reach, relevance, frequency, tools, do&rsquo;s &amp; don&rsquo;ts.</p>