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    <title>Prompt Tracking on freshestweb</title>
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      <title>How to measure AI visibility: GEO KPIs that help — and dashboard theatre to avoid</title>
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      <pubDate>Wed, 22 Jul 2026 10:20:00 +0200</pubDate>
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      <description>&lt;p&gt;&lt;strong&gt;Last updated:&lt;/strong&gt; July 22, 2026&lt;/p&gt;&#xA;&lt;p&gt;Measuring AI visibility sounds easy: open a tool, enter your brand, read a score. That is also where many GEO projects go wrong. A score can be useful, but only if you understand the prompts, models, sources and answer contexts behind it.&lt;/p&gt;&#xA;&lt;p&gt;The better question is: &lt;strong&gt;For which relevant problem, category and comparison prompts do we appear, which sources are cited, and does that create measurable impact?&lt;/strong&gt;&lt;/p&gt;</description>
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