https://freshestweb.com/en/tags/digitale-werbung/ Recent content in Digitale Werbung on freshestweb Hugo en Tue, 03 Dec 2019 15:04:07 +0000 https://freshestweb.com/en/blog/digitalization-for-smes-and-the-self-employed-from-a-marketing-perspective/ Wed, 21 Nov 2018 10:53:19 +0000 https://freshestweb.com/en/blog/digitalization-for-smes-and-the-self-employed-from-a-marketing-perspective/ <p>Last updated on December 3, 2019, 5:04 PM</p> <h1 id="what-does-digitalization-mean-for-sole-proprietors-and-small-businesses-from-a-marketing-perspective">What does digitalization mean for sole proprietors and small businesses from a marketing perspective</h1> <p>Digitalization, the big word that&rsquo;s floating around everywhere. But what does that actually mean exactly? And how can digitalization affect marketing? Since I have had and still have a number of SMEs as customers in recent years, I often see great potential for digitalization measures here too. Here are a few thoughts and explanations using examples of possible digitalization from a marketing perspective.</p>