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      <title>We are Developers - Conversion Tracking Setup and Performance Marketing</title>
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      <pubDate>Thu, 21 Mar 2019 09:06:31 +0000</pubDate>
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      <description>&lt;p&gt;For the up-and-coming startup We Are Developers, which focuses on developer conferences and talent platforms, I was able to set up the conversion tracking setup for their talents platform and start and optimize performance marketing campaigns on Facebook, Google, Reddit, Twitter. In particular:&lt;/p&gt;&#xA;&lt;ul&gt;&#xA;&lt;li&gt;Analysis of current performance marketing activities&lt;/li&gt;&#xA;&lt;li&gt;Development of a performance marketing strategy and basic structure for paid campaigns&lt;/li&gt;&#xA;&lt;li&gt;Implementing the strategy and setting up the campaigns as well as ongoing optimization and evaluation&lt;/li&gt;&#xA;&lt;/ul&gt;&#xA;&lt;p&gt;Link: &lt;a href=&#34;https://events.wearedevelopers.com/&#34;&gt;WeAreDevelopers.com&lt;/a&gt;&lt;/p&gt;</description>
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