For many years, the concept of funnels has been discussed in marketing, and particularly in digital marketing. But what exactly are these funnels? And how do you set up a funnel, and what is the purpose of all this? In the following paragraphs, I will try to clarify the funnel topic and provide some examples.…
Category: knowledge
A collection of knowledgeable platforms, tools, blogs and other resources to deepen your B2B and B2C SaaS online marketing knowledge.
Best of ChatGPT Tips for Marketing
The Prompt Libraries and useful ChatGPT Prompts for free ChatGPT for competitor analysis plus Excel preparation Implement ChatGPT in Google Sheets Browser Extensions using ChatGPT ChatGPT for SEO LinkedIn Posts by ChatGPT ChatGPT for Google Ads – PPC E-Commerce Texts Product Descriptions written by ChatGPT ChatGPT to sort and cluster keywords from Search Console And…
The best AI marketing tools right now
The Chat GPT hype is here to stay, but there are plenty of other interesting AI tools that can help us in digital marketing. From sound and music generation to help with texting and image processing, everything is there. Here is a good AI tools overview page that is also constantly updated -> futurpedia.io Diffusionbee…
What to consider when migrating a website
5 quick tips on what to consider when migrating your website If you’re thinking of migrating your website, there are some important factors you should consider to make sure the process goes smoothly and your website continues to work well after the migration. Here are some tips you should keep in mind:
Establish and implement growth hacking in your company
Through my years in the growth hacking scene, I was able to observe how the first agencies emerged and tried to carry the methods and the mindset into the corporate world and big companies. Most of the time it didn’t go so well and in my agency work as a Growth Hacking Consultant I also…
WordPress Hosting and Webspace
Since WordPress has been the most used CMS (Content Management System) for quite some time now, the number of specialized web space providers is increasing daily. From this multitude it is difficult to separate the wheat from the chaff and to find inexpensive and reliable providers Tips for choosing a wordpress webspace provider Since I…
Marketing vs Sales
The eternal battle between departments. How marketing and sales departments keep getting in each other’s way and possible solutions. Prozesses & Data flows Depending on the size of the company, the pressure to perform on the department increases and the pressure to outperform each other. In very small companies and startups, the same people usually…
Instagram Stories and the best Apps with templates
How does this influencer create this cool Insta Story? Inhaltsverzeichnis: Video und der Aufstieg von Instagram StoriesTop 5 Instagram Story AppsUnser Favorit für Instagram Stories: UnfoldCanvaInShot Video EditorCutStory von InstagramA design Kit Video and the rise of Instagram Stories Instagram grows and grows and grows and so does the Instagram Story feature. In addition to…
The Growth Hacking DIY Guide
Growth Hacking as a do it yourself guide with many tips and tricks Since I’ve been working on the topic of growth hacking for a while now and support companies in setting up a setup for it, I thought it was about time to write a guide for it. Especially for EPUs, startups and small…
Measure scroll depth with Google Tag Manager
Page Scroll Depth easily measured with Google Tag Manager How much of my site does a user actually look at? Online marketers and website administrators ask themselves this question quite often and the metric “scroll depth” provides answers. Especially with longer one-pager (start) pages or long text pages, measuring scroll depth can provide interesting insights.…